In this episode we dive into understanding the 4 phases of our menstrual cycles. If you don't have a menstrual cycle, for whatever reason, you can apply the phases of the moon as a good starting point for understanding what's going on in your body, so the menstrual phase would be your new moon phase and the full moon would be your ovulation phase. Key points in this episode * Overview of the 4 phases of our cycles * Menstrual * Follicular * Ovulation * Luteal * How to use each phase in your business and your launches * How to get started understanding your cycle * My journey with running my business in flow But when we accept that we work differently to men, when we understand our cycles, our hormones, and how to harness the power of our cycles across the month, it can be a game changer for how we plan and run our business and launches. In this episode we chat about the 4 phases of our cycle, and what they mean for our energy, motivation, confidence, creativity and more.